Each project is designed intentionally, with custom typography or iconography built to support the business behind it. These brands were created to grow, adapt, and be used with confidence.
featured designs
Portfolio
Custom illustrations are designed to bring your brand to life. Every piece is intentionally crafted to feel cohesive, memorable, and add a minimal design element.
ILLUSTRATIONS
Brand Identity
This service focuses on creating custom, typography-led brand identities that feel considered and cohesive. From letterforms to icons, every element is designed intentionally to reflect your business and help it stand out with confidence. No templates—just thoughtful design built to evolve alongside your brand.
Custom Lettering
Custom lettering adds a personal, intentional touch to your brand. Adding customizations to lettering isn't just decorative—it's built to be memorable and make a statement.
PUR is a skincare brand showing the custom design illustrartions of the word PUR in a lucid dripping form. Paired with typography that gives the effectiveness of a minimal and modern design.
About Services
I am a self taught designer and small business owner passionate about creating brands that feel intentional, personal, and exciting to use. My work focuses on typography-led identities, some custom lettering, and visual icons that help businesses stand out and grow with confidence.
- Caitlin
the designer
kind words from my clients kind words from my clients kind words from my clients
